Weight | Outcomes | Applied Learning | Specialized Knowledge | Intellectual Skills | Integrative/Broad Knowledge | Civic Learning | ||
16.7% | Demonstrate knowledge of different types of persuasion tactics and techniques used to target consumers. | 20% | 20% | 20% | 20% | 20% | ||
16.7% | Discriminate between messages that are based on opinion and those based on reason. | 20% | 20% | 20% | 20% | 20% | ||
16.7% | Critically analyze messages presented in and out of class. | 20% | 20% | 20% | 20% | 20% | ||
16.7% | Demonstrate competence in researching, organizing, developing, and presenting persuasive appeals (speeches, reports, demonstrations, etc.). | 20% | 20% | 20% | 20% | 20% | ||
16.7% | Apply and / or analyze persuasive strategies related to community or workplace contexts. | 20% | 20% | 20% | 20% | 20% | ||
16.7% | Demonstrate an understanding of audience analysis and relevance to persuasive messages. | 20% | 20% | 20% | 20% | 20% | ||
0% | 0% | 0% | 0% | 0% | 0% | |||
0% | 0% | 0% | 0% | 0% | 0% |