| 30% |
Demonstrate an understanding of the overall role advertising plays in the business world. |
35% |
30% |
15% |
10% |
10% |
35,
30,
15,
10,
10
|
|
| 30% |
Demonstrate an understanding of advertising strategies and budgets. |
35% |
35% |
15% |
10% |
5% |
35,
35,
15,
10,
5
|
|
| 30% |
Identify and understand the various advertising media |
35% |
35% |
15% |
10% |
5% |
35,
35,
15,
10,
5
|
|
| 10% |
Demonstrate an understanding of how an advertising agency operates |
35% |
35% |
15% |
10% |
5% |
35,
35,
15,
10,
5
|
|