To give the student an overview of selling as a profession
35%
30%
15%
10%
10%
35,
30,
15,
10,
10
30%
To understand the importance of sales knowledge about buyer behavior, communication skills, products, prices, distribution, promotion, and competition
35%
35%
15%
10%
5%
35,
35,
15,
10,
5
30%
To develop selling skills that involve prospecting, planning, presenting, handling objectives, closing, follow-up, and servicing customers after the sale
35%
35%
15%
10%
5%
35,
35,
15,
10,
5
20%
To familiarize students with current issues and certain situations that may be different from the norm
